Strayer MKT 478 Entire Class

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MKT 478 Social Media Campaign


Students will develop and execute a social media campaign. Using all their social media profiles, social media tools and networks, media content (blogs, white papers), and websites, students will be required to develop a social media campaign to market and grow their brand/profile. This course will use the Dragon Fly Effect method to track campaign performance.

NOTE: This entire class includes discussions, assignments, course projects, and exams


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